In a beauty industry often saturated with fleeting trends and overhyped “clean” formulas, Glowissima emerges as a rare gem — a brand powered by deep personal connection, authentic storytelling, and decades of collective expertise.
Founded by Cynthia Bailey, beloved television personality from The Real Housewives of Atlanta, and Dana Hill Robinson, a seasoned beauty entrepreneur and founder of the subscription box Cocotique, Glowissima reflects a shared dream more than 30 years in the making.
A Glowing Friendship Turned Vision
Glowissima isn’t just another skincare brand born in a lab or on a corporate whim. Its roots go back decades — to a friendship steeped in mutual respect, admiration, and creative energy.
“We had always talked about doing something together,” Bailey shared with Cosmetics Business.
“But the time had never been right — until now.”
The timing aligned when Robinson approached Bailey with the idea to finally bring their long-discussed skincare vision to life. What followed was the birth of Glowissima — a brand built on trust, authenticity, and a deep belief in celebrating radiant skin at every stage of life.
Beauty That’s Personal and Powerful
“This was as much business as it was personal,” Bailey explains.
“I knew I had to find someone who could really take charge, especially with my busy schedule.”
Robinson, with a rich career as a fashion editor at Vogue and Harper’s Bazaar, and her decade-plus of experience curating beauty products for women of color through Cocotique, brought not only the strategic foundation but also the heart and soul needed to shape a meaningful brand.
Her role ensured that Glowissima wasn’t just celebrity-backed, but strategically built and thoughtfully crafted — aimed at addressing the skincare needs of real women who want results without compromising on ingredients or integrity.
What Glowissima Represents
Glowissima is more than a brand — it’s a movement toward self-celebration, confidence, and ageless beauty. With a focus on performance-driven products rooted in clean beauty principles, the line aims to nourish, protect, and empower.
From ingredient selection to product development and messaging, Bailey and Robinson have stayed intimately involved in every step.
Their mission is clear: create skincare that works — and that speaks to the unique beauty of women navigating life, career, motherhood, and self-care with grace.
The Glow Goes Deeper
Glowissima is part of a broader narrative about friendship, entrepreneurship, and empowerment. It stands as proof that great things happen when women support each other not just emotionally, but also professionally.
In a world where beauty is often about surface-level perfection, Glowissima goes deeper — encouraging every woman to embrace her glow, inside and out.
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